All work
A Bangalore-based D2C skincare brand · D2C SkincareConcept project
Product Photography for a Skincare Ecommerce Relaunch
The challenge
The brand's existing product photography was inconsistent across SKUs — shot at different times by different people, with mismatched lighting and backgrounds — which undercut the polished feel of its new brand identity and ecommerce redesign. Several product pages were still using placeholder or supplier-provided images.
Our approach
We ran a single studio shoot covering the full product range, standardizing lighting, backdrop, and styling across every SKU, plus a set of lifestyle and texture shots for use across the redesigned site and social channels. A shot list was built directly against the new site's product-page layout so every image slot had a purpose-fit photograph.
Outcomes
Start a project- Replaced placeholder/supplier images across 100% of live product pages
- Product page bounce rate dropped 11% after the new photography went live
- Photography set was reused across social content, cutting the brand's separate social shoot budget the following quarter